“Fred DeMicco shares his insights about the past, present and future of healthcare and hospitality. His deep and broad experience in the practice, education, and research aspects of hospitality and healthcare are evident throughout the book. He is a recognized expert on medical tourism and hospitality who has worked directly with iconic organizations such as Massachusetts General Hospital and Walt Disney World. . . . Whether you have been in business for 150 years or 150 days, this book is an invaluable resource that will show you how to make excellence a habit as you strive to delight your guests/patients.”
—From the Foreword by Shirley A. Weis, Former Chief Administrative Officer, Mayo Clinic
“Fred DeMicco has delivered a medical tourism book that totally satisfies the 3Cs: it is complete, current, and comprehensive. The book has everything you need to know about the subject, it has lots of current examples and data, and it covers each topic very thoroughly. The book is well organized, contains lots of great ‘mini’ case studies, and many thoughtful and useful reflection questions.”
—Dr. Chekitan S. Dev, Professor of Marketing and Branding, Cornell University’s School of Hotel Administration; author of Hospitality Branding (Cornell University Press, 2012)
In this comprehensive book, Dr. DeMicco stresses that consumers expect quality and value from all products and services that they purchase. Section I contains methods to raise the bar for patient/guest services. In Section II, the processes and procedures used to deliver a high quality guest experience are discussed in detail using Mayo Clinic as an example. Dr. DeMicco also provides insights into the impact of the Affordable Care Act (often referred to as Obama Care) on American healthcare delivery and financing. Finally, he shares case studies and best practices in hospitality bridging healthcare operations.
About the Authors / Editors:
Editor: Frederick J. DeMicco, PhD, RD
Aramark Chaired Professor, Hotel, Restaurant and Institutional Management The Lerner College of Business & Economics, The University of Delaware, Newark, Delaware, USA
Frederick J. DeMicco, PhD, RD, CGSP, is a Full Professor and holds the ARAMARK Endowed Chair in the Department of Hospitality Business Management at the University of Delaware. Formerly, he was Associate Director in the School of Hotel, Restaurant and Recreation Management at Penn State University, where he was Professor-in-Charge of the HRIM undergraduate and graduate programs for five years. He also holds the Conti Distinguished Professorship at the Pennsylvania State University, University Park, PA.
Dr. DeMicco’s research and scholarship interests are in international strategic management, hospitality leadership, and innovation. He has worked on projects with the Aramark Corporation for the last four Summer Olympics (Atlanta, Australia, Athens, and Beijing). He is on the editorial board of the Hospitality Research Journal, as well as the author and co-author of more than 100 publications in the area of hospitality and tourism management. Dr. DeMicco is ranked 12th among the 119 most cited international hospitality faculty, and he is tied for 37th (with Harvard’s Michael Porter) as a scholar most cited by hospitality education faculty.
He has sat on the boards of the Delaware Restaurant Association, the Delaware Hotel & Lodging Association, and International CHRIE. He was President of ICHRIE NENA (North East North American Federation).
Dr. DeMicco has taught and conducted research in Europe, Scandinavia, Australia/NZ, China, and the Caribbean (including cruise ships). He has co-authored the textbook Contemporary Management Theory: Controlling and Analyzing Costs in Foodservice Operations (5th edition) with James Keiser, Cihan Cobanoglu, and Robert N. Grimes, The book is used at approximately 100 CHRIE-affiliated universities and has been translated into Japanese. He is also the first author of Restaurant Management: A Best Practices Approach with publisher Kendall-Hunt. Dr. DeMicco is also a co-author with Dr. Marvin Cetron and Owen Davies for the book Hospitality 2015: The Future of Hospitality and Tourism, which looks at trends for the tourism hospitality and travel industry.
In 2008, Dr. DeMicco received the AH&LA Educational Institute’s Lamp of Knowledge Award for Outstanding United States Educator. LODGING Magazine honored Dr. DeMicco as the Lodging Industry’s Top Education Innovator for 2006.
Dr. DeMicco’s completed his PhD in Hotel, Restaurant and Institutional Management at Virginia Polytechnic Institute and State University under Professor Dr. Michael D. Olsen. In 1996, he completed a sabbatical in Hotel Management at Walt Disney World, Florida. Dr. DeMicco also obtained a Ducktorate Degree from Disney University, Orlando Florida.
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AAP Editor Wins Award
Apple Academic Press, Inc., is proud to announce that Dr. Arvind K. Birdie has been honored with the Prof. Mrs. Manju Thakur Memorial Award 2016 for Innovative Contributions in Research/Test Construction/Book Publication for her book Organizational Behavior and Virtual Work: Concepts and Analytical Approaches. The award was presented during the 52nd National and 21st International Conference of the Indian Academy of Applied Psychology, held at the Department of Psychology, University of Rajasthan, Jaipur, February 23rd–25th, 2017. Our congratulations to Dr. Birdie!
Information about the book can be found here
Strategic Winery Tourism and Management Wins Gourmand Award
Apple Academic Press is delighted to announce that the Gourmand Awards jury has announced Strategic Winery Tourism and Management is the national book winner in its category: Best Wine Book Professionals. “This academic book structures clearly the concepts and practice of wine tourism, studying all aspects in a very broad overview. It is useful for planning and action,” says Edouard Cointreau, President of the Jury, Gourmand World Cookbook Awards.
AAP Senior Editor Dr. Goyal to Receive “Award of Outstanding Contribution in Micro Irrigation”
We are delighted to announce that Dr. Megh R. Goyal has been recognized as one of the experts “who rendered meritorious service for the development of [the] irrigation sector in India.” This honor will be bestowed by the Water Technology Centre of Tamil Nadu Agricultural University in Coimbatore, India. This Award of Outstanding Contribution in Micro Irrigation will be presented to Dr. Goyal during the inaugural session of the National Congress on “New Challenges and Advances in Sustainable Micro Irrigation on March 1, 2017, being held at Tamil Nadu Agricultural University. Read More...
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—Arvind K. Birdie, PhD, Associate Professor and Acting Principal, IIMT School of Management (Oxford Brooks University), Gurgaon, India; Author of Organizational Behavior and Virtual Work
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